Blog Title – It’s More Than A Few Words

How do you choose a perfect blog title for your blog post? In many cases, people barely think about it. I was on a wedding planners site recently, and one of her blog post titles was “Jessica and Andrew’s Wedding”. But is that the best way to do it? Should your blog...

Content Marketing – A Basic Guide

Want to move forward into the new decade with a successful plan in place? Create a content marketing plan. Content Marketing is the process that allows a company to market their business by providing quality content to attract new customers. It’s not about selling –...

Website or Blog: Which Is Better For Your Small Business?

In this video, I answer a recent clients question, “Which is better for my business, a website or a blog?” I’ll cover which is the better tool for you to have to run your small business, and where I think blogging is going in the future.

Instead of Selling, Blog The Story

What’s the one most common misconception of blogging? Blogging is never about selling. Many small business owners jump onto a blog, and start writing up all the benefits to their products, provide testimonials, and share information on why their business is the...

Content Writing For Top Performance

What is the secret of content writing? How can you write content for your site in such a way that it attracts the attention of both your readers and the search engines? Ultimately, it starts with your readers. When people come to your site, whether they’ve been...

Will You Fail At Blogging?

I was doing a little research this morning for a new client. We built a blog for them over a year ago. They liked the idea of growing their online referrals by reaching out and sharing information. They had good intentions of blogging regularly. But after one year –...