Instead of Selling, Blog The Story

What’s the one most common misconception of blogging? Blogging is never about selling. Many small business owners jump onto a blog, and start writing up all the benefits to their products, provide testimonials, and share information on why their business is the...

Content Writing For Top Performance

What is the secret of content writing? How can you write content for your site in such a way that it attracts the attention of both your readers and the search engines? Ultimately, it starts with your readers. When people come to your site, whether they’ve been...

Will You Fail At Blogging?

I was doing a little research this morning for a new client. We built a blog for them over a year ago. They liked the idea of growing their online referrals by reaching out and sharing information. They had good intentions of blogging regularly. But after one year –...

Blog Ghostwriting – Getting Help To Reach Your Prospects

What’s one of the best ways to reach out to new prospects? Create a business blog. But what if you do that, and simply don’t have the time to fill the blog with quality content? Many business owners face this every day. They start with good intentions....

Website Content Writer

Have you ever stopped to think about what your website really says to the reader? That’s what a website content writer does – they focus on what your site says, and how it reads to prospects and customers that visit. One of the first questions I ask when someone hires...