“I’m just a small company, I don’t have anything newsworthy to share.” That’s the common misconception many small business owners have. In truth, there are many reasons to write and share a press release, with only one of them being to get into the news. Yes, that’s...
When you use a blog as a marketing tool for your business, a great post idea is to include your customers as case studies. Depending on your business, there are a variety of ways to do this. Start with the end in mind When you add case studies to your blog, it isn’t...
Are you a planner or a doer? Planners like to have things laid out in front of them, leaving nothing to chance. They have a list of blog titles months in advance to help keep them on track. Doers do things off the hip; if its time to write a blog post today, they pull...
In this video, I answer a recent clients question, “Which is better for my business, a website or a blog?” I’ll cover which is the better tool for you to have to run your small business, and where I think blogging is going in the future.
"Your ghost blogging service is the best. I love to blog, but in the heart of the wedding season I can get overwhelmed. It is nice knowing you'll be posting twice per week for me and I can fill in when I have the time. I'm still reaching out to my customers with content I know they will love, and I can add the images from specific shoots along the way. Thanks Lori."
"What an amazing amount of material. Thanks for being an excellent instructor. I never knew a lot of this information existed before now, and I'll be having fun designing and growing my blog in the coming months thanks to what I learned from you. Do you have a step by step class too, I would love to get hands on help as I'm a visual learner."
"This was an amazing amount of material, great presentation, almost to the point of being overwhelming. I came to simply learn more about blogging and I'm walking away with a lot of ideas on how I can take my idea to a whole different level. Thanks Lori."
"Thanks, Lori. I'm so glad I've taken both classes; they were great and have filled me with anticipation and excitement to get started with both my new businesses. My partner and I have worked solid for a week now on our new ideas, and none of that would have been accomplished so quickly without your help."
"Thank you, Lori! We are both very appreciative of your time, input and encouragement. I never expected such wonderfully detailed and thought-provoking information and response."
"I appreciate the great job you did on my About Us content. Its the one page I was having trouble writing, and I was a little skeptical after looking at the questions you asked, but now it makes perfect sense. I could have never written that on my own. My customers have mentioned it so I know they are reading it."