24 Tips To Help You Develop Your Story

Everybody has a story. And when it comes to business and marketing, the great companies understand this and develop their own stories too. Think Toms Shoes. The entire concept is built around a simple pair of shoes and one man’s vision of being able to provide shoes...

12 Types Of Content And Why We Want It

  What type of content do you produce for your online presence? What kinds of content do you look at regularly? Do those two match? If not, why not? The easiest way to determine what you should write about every single day is to look first at the type of content...

Ways To Make Sure Your Content Is Mobile Friendly

Over the years, we’ve noticed a trend with the creative types. Creatives love the newest technology, the newest gadgets. So when its time to design new sites, they head to the latest design tools to get the most WOW they can. We’ve taken the opposite approach. Yes, we...

Why An Editorial Calendar Can Help Make Your Blog More Productive

As a small business, online content productivity may not be at the top of your list of things to do. But in today’s online world, it should be. If your website is sitting there accomplishing no more than a simple brochure, you are losing online customers and...

The 3 Ps of Content Marketing

When you are starting out in business, you start out as simple as possible. A basic website and business card can keep your business going for months or even years. Yet as your business evolves, the simple approach isn’t going to keep clients coming in. Once you touch...
Why Creating Blog Content Is So Difficult

Why Creating Blog Content Is So Difficult

Have a blog? Then you probably understand how difficult it can be coming up with new things to write about again and again. And again. You probably started out with good intentions. You wrote faithfully day after day, week after week. Until life got in the way. And...