Target Market: women, ages 18-65 with a pulse It’s tempting to aim for everybody when you create your new marketing campaign. After all, you’re product/service is the perfect solution to a problem near and dear to your heart. You know everyone will love it; therefore...
Think you know how to write an effective blog post? Think again. While people blog for different reasons, I see errors in what they do almost on a daily basis. Yes, blog posts are traffic drivers – you write them to drive traffic to your site. Yes, blog posts are...
Today’s the day. I’m going to sit down and write on my blog. Okay, I’m sitting here. Have my computer ready to go, water next to me, my favorite music on in the background. Write. Write. Come on, get with it. Think of something and write. Oh wait, I forgot to...
Ready to design your new website? Writing up your About Us page or creating your Services page? How do you know what to put in it? If you’re like most people, you throw it together based on a sampling of other companies within your industry. Or maybe you’ve been in...
Is content part of your marketing plan for 2013 and beyond? If not, it may be time to think twice. While I’ve been marketing with content and storytelling for years now, I’m seeing a definite trend for 2013. All through my business career, I’ve always realized as a...
Who’s helping you with your online marketing? Do they truly understand online marketing … or are they old school? Increasingly we are talking with business owners that entrust their marketing strategy to a marketing director that simply doesn’t understand what...
"Your ghost blogging service is the best. I love to blog, but in the heart of the wedding season I can get overwhelmed. It is nice knowing you'll be posting twice per week for me and I can fill in when I have the time. I'm still reaching out to my customers with content I know they will love, and I can add the images from specific shoots along the way. Thanks Lori."
~ Bryan
"What an amazing amount of material. Thanks for being an excellent instructor. I never knew a lot of this information existed before now, and I'll be having fun designing and growing my blog in the coming months thanks to what I learned from you. Do you have a step by step class too, I would love to get hands on help as I'm a visual learner."
~Kathy
"This was an amazing amount of material, great presentation, almost to the point of being overwhelming. I came to simply learn more about blogging and I'm walking away with a lot of ideas on how I can take my idea to a whole different level. Thanks Lori."
~Nancy K.
"Thanks, Lori. I'm so glad I've taken both classes; they were great and have filled me with anticipation and excitement to get started with both my new businesses. My partner and I have worked solid for a week now on our new ideas, and none of that would have been accomplished so quickly without your help."
~Laurel L
"Thank you, Lori! We are both very appreciative of your time, input and encouragement. I never expected such wonderfully detailed and thought-provoking information and response."
~Tami
"I appreciate the great job you did on my About Us content. Its the one page I was having trouble writing, and I was a little skeptical after looking at the questions you asked, but now it makes perfect sense. I could have never written that on my own. My customers have mentioned it so I know they are reading it."
~Jim