How A Website Content Writer Can Help Your Plumbing Business

How are you marketing your plumbing business? It’s nice to say your business is structured around referrals, but referrals can only generate so much business. To grow as a plumbing business, you need fresh leads that turn into paying customers every single day. And...
3 Stories A Copywriter Can Teach You To Use For Your Branding

3 Stories A Copywriter Can Teach You To Use For Your Branding

Once upon a time in a land far, far away … A lot of our favorite stories from childhood start out using this line, and with good reason. When you see it, you instantly fall back and get ready for a good story. It reminds you of a time when you’re mom or dad tucked you...
The Myth About Outsourcing Blog Writing

The Myth About Outsourcing Blog Writing

Are you a small business owner? How many hats do you where every single week? As a small business owner myself, I know how easy it is to fall into the trap of thinking I can do everything myself. Whatever task you have to do will only take a few minutes … think about...
Blog Writing For CEOs

Blog Writing For CEOs

If you’re a CEO of a small business, your list of to-do’s is never ending. Too often I see these same CEOs looking at marketing as a checklist of things to do. They attend seminars or pick up the latest marketing book off the shelf, and use whatever list the guru is...
What Do I Share On My Social Media Sites?

What Do I Share On My Social Media Sites?

One of the biggest goals of having and using a social media site is to foster and maintain relationships with those in your networking sphere. Yet one of the most difficult tasks of maintaining a social media site is determining what kind of content to share. Sure,...
Should I Have A Mobile Ready Website?

Should I Have A Mobile Ready Website?

What’s the most important aspect of your website? Ask 100 people this question and you’ll receive 100 different answers. And while there is no right answer, there can be clues that help point you in the direction of making changes to benefit your business. For...