What’s the number one site? Google
Number two? Facebook
So what do you do if you’re number two? Fight for the number one position of course. And for Facebook, that means creating their own search engine.
Facebook recently released Open Graph Search Engine. Facebook gives webmasters tools to help index their pages in Facebook, which include a “Like” button to install on your pages, and a set of tags to use that lets Facebook know what your site is all about.
Facebook won’t work like Google, which relies on a series of SEO tactics in order to rank pages. Instead, Facebook will rely on the number of “Likes” each page has. Which means people will control what’s ranked and what’s not. The more you can get people to talk about and “Like” what you do, the more results you are going to see in the online world.
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