Quick, what are you going to write about today?
For most blog writers, that can be the most daunting question of the day.
As you sit and stare at your computer screen with nothing coming to mind, its easy to get sidetracked and on to a different task. And of course once that happens, the blog writing [...]
Remember when you used to be able to get angry, air your opinion, and move on? Not any more.
In today’s fast paced world, if you take action before thinking, you could wind up in a whole lot of trouble very quickly.
As evidenced by a recent breakdown of a Scottsdale, Arizona company.
The owners of [...]
I received an email from a guy I knew years ago. I hadn’t seen him about five years. But since I recognized his name, I thought I’d see what he was up to.
In his email, he stated he had started up a new business and was making contact with all his old lists to get [...]
I’ve been blogging for one client for several years now. We met a while back to discuss new directions and new projects.
As we were chatting, I realized John was completely in the dark about the true value of the content he already had. The more we discussed, the more he talked about having to create [...]
Target Market: women, ages 18-65 with a pulse
It’s tempting to aim for everybody when you create your new marketing campaign. After all, you’re product/service is the perfect solution to a problem near and dear to your heart. You know everyone will love it; therefore it’s almost a give that you promote it to everyone.
Yet how [...]
Think you know how to write an effective blog post? Think again. While people blog for different reasons, I see errors in what they do almost on a daily basis.
Yes, blog posts are traffic drivers – you write them to drive traffic to your site.
Yes, blog posts are optimizers – you use keywords and SEO [...]
Today’s the day. I’m going to sit down and write on my blog.
Okay, I’m sitting here. Have my computer ready to go, water next to me, my favorite music on in the background. Write. Write. Come on, get with it. Think of something and write.
Oh wait, I forgot to start the dishwasher. Let me run [...]
Ready to design your new website? Writing up your About Us page or creating your Services page? How do you know what to put in it?
If you’re like most people, you throw it together based on a sampling of other companies within your industry.
Or maybe you’ve been in business a while and it’s a create [...]
Is content part of your marketing plan for 2013 and beyond? If not, it may be time to think twice.
While I’ve been marketing with content and storytelling for years now, I’m seeing a definite trend for 2013.
All through my business career, I’ve always realized as a small business I can look to large corporations for [...]
Who’s helping you with your online marketing? Do they truly understand online marketing … or are they old school?
Increasingly we are talking with business owners that entrust their marketing strategy to a marketing director that simply doesn’t understand what they should be doing in the online world.
And that can be very expensive for your business.